Middle East Event Awards

Client

Informa

Agency

Hueman Creative

Studio

Hueman Creative

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Gold scaffolding formed the skeleton of the stage, rigid and geometric. Against it, particle systems moved like liquid, representing the idea that events sit at the intersection of structure and fluidity. Each award segment carried its own visual identity on the panels. The sidewalls became a kinetic installation: cubes rotating in formation, each one housing trophies within.

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